Small Business

Marketing is a process aimed at creating a balance between product distribution and customer satisfaction. This process involves satisfying customer needs and at the same time achieving organization’s objectives, which include high sales, which increase or maintain an organization’s profit gains (Carpenter & Shankar, 2013). Marketing focuses on the customer and is a process that…

The macro environment influences almost every business in the world and shapes opportunities as well as threats should the business stay abreast of these forces which include, Demography, Economical, Technological, Societal and Governmental to name a few. With Demography, being the study of human populations in terms of size, density, location, age, gender, race, occupation…

Many people say that the US is the land of opportunity, but the latest money making opportunity has come from south of the border. Chihuahuas, Talking Chihuahuas. Taco Bell has struck a gold mine in its latest advertisement campaign involving a talking Chihuahua, fueling an instant craze for the little dogs, and all of their…

Introduction As for a student who taken Business Communication (GT00503) this semester, we have been assigning to do an assignment entitled tourist interview. An interview is a formal meeting that is conducted face to face which consists more than one person at the same time. Based on the interview sessions, we will explain the five…