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Nelson, M.R., Duff, B.R.L

Updated January 17, 2019
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1. Nelson, M.R., Duff, B.R.L. & Ahn, R.

2015, “Visual perceptions of snack packages among preschool children”, Young Consumers, vol. 16, no. 4, pp. 385-406. 2. De Iulio, S. 2010, “The construction of fun in food advertisements targeting children”, Young Consumers, vol.

11, no. 2, pp. 96-107. 3. Rundh, B.

2013, “Linking packaging to marketing: how packaging is influencing the marketing strategy”, British Food Journal, vol. 115, no. 11, pp. 1547-1563. 4. Elliott, C.D.

2012, “Packaging Fun: Analyzing Supermarket Food Messages Targeted at Children”, Canadian Journal of Communication, vol. 37, no. 2, pp. 303-318.

5. Pettersson, A. and Fjellstrom, C. (2006), “Responsible marketing to children and their families”, Young Consumers: Insights and Ideas for Responsible Marketers, Vol. 7 No. 4, pp.

13-18 6. Mehta, K., Phillips, C., Ward, P., Coveney, J., Handsley, E. & Carter, P. 2012, “Marketing foods to children through product packaging: prolific, unhealthy and misleading”, Public health nutrition, vol. 15, no.

9, pp. 1763-70. 7. Maher, J.K., PhD. 2012, “It’s Called Fruit Juice So It’s Good For Me Right?: An Exploratory Study Of Children’s Fruit Content Inferences Made From Food Brand Names And Packaging”, Journal of Applied Business Research, vol. 28, no. 3, pp.

501-513. 8. Den Hoed, R.,C. & Elliott, C. 2013, “Parents’ views of supermarket fun foods and the question of responsible marketing”, Young Consumers, vol.

14, no. 3, pp. 201-215. 9. Josion-Portail, M.

2011, “CHILDREN, PACKAGING AND ON-PACK NUTRITIONAL INFORMATION: AN EXPLORATORY STUDY/AS CRIANÇAS, AS EMBALAGENS E A INFORMAÇÃO NUTRICIONAL NAS EMBALAGENS: UM ESTUDO EXPLORATÓRIO”, Revista Portuguesa de Marketing, vol. 14, no. 27, pp. 62-74. 10. Elliott, C., PhD. & Brierley, M., M.ScB.M.C.

2012, “Healthy Choice?: Exploring How Children Evaluate the Healthfulness of Packaged Foods”, Canadian Journal of Public Health, vol. 103, no. 6, pp. 453-8. 11. Bhagat, S. 2016, “A Perceptual Study of Pester Power in the Society-With Reference to Bangalore”, PES Business Review, vol.

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Nelson, M.R., Duff, B.R.L. (2019, May 30). Retrieved from https://sunnypapers.com/1-16/