Communication Page 3

.. helped form what is now an international operation known as Hearst Magazines. He later produced other magazines such as the Cosmopolitan, Harper’s Bazaar, Town and Country, House Beautiful and Good Housekeeping. Hearst continued his interests in communications and his company was the first print-media company to enter the radio broadcasting business in the 1920s….

Communication And Race The most critical aspects of media performance with regards to race and ethnicity are issues that relate to the quality of its representation of the lives of people of color. Accuracy and diversity are aspects of media performance that will allow for a careful evaluation of how it represents people of color….

The Stranger – A Communication Theorist View Throughout history people have been judged on their color of skin, gender, social status and physical characteristics. What makes people judge others? Could it the way they were raised, or maybe their culture that they have lived in had an influence on how they judge people. I think…

Community service projects, local charity fundraising and leadership, these are just a few of the positive ways sororities and fraternities (greeks) contribute to local society. How is it that only the negative stereotypes are more widely known throughout most college campuses? Although the preconceived notions about greeks are that hey all lie, cheat, drink, party…

This article introduces an innovative strategy called CRM (Customer-relationship management) by which some wireless companies use to evolve their call centers. The author provides a new strategy in concerned with Chinese peoples’ traditional skill in negotiation, China’s economic model and Chinese government’s policy. In the first part of this article, the author summarizes the foreign…

It is a type of communication that involves ethics and is done keeping these in regard i.e, a system of morals and values relating to human conduct, with respect to rightness and wrongness of certain actions and to goodness and badness of motives and actions. These maintain a kind of truthfulness and sincerity in the…

They always find themselves in gatherings. In this journey of life people need friends. People share their joy and sorrows with their friends and families. There can hardly found some guys who don’t make friends. People make friends in many ways and in different places. You have to be friendly , talkative , loyal, helpful,…

Media deprivation exercise. I did it. During the weekend I did a media deprivation exercise lasting for 48 hours (two days). While the experiment yielded a mixed result, it certainly made me aware of some of my habits and provided incentives to make changes in how I spend my time. ignoring media inputs was difficult…

The word ‘Centric’, is defined as the essential radical centre of all customer requirement. Customer-centric information systems is an approach used in designing and developing a new product initiative, that replicates the essential needs and requirements of the core end user. In this reading, we see how the authors, Borkowski, et al., discuss the implementation…

The American Marketing Association states “a brand as a name, feature, symbol or design that is meant to identify the goods and services of an organization and distinguishes them from those of competitors or other organizations” . However, it can further be said that identifying and differentiating of a product or service only makes sense…